Challenge Coins 4 Less
Website redesign for a custom e-commerce site that produces and sells custom military and civilian challenge coins.

Client
TJM Promos
Timeline
2 years
Services
Web Design, E-commerce, UI/UX, Photography
Project Overview
Challenge Coins 4 Less, a child website of a leading provider of custom military challenge coins, needed a comprehensive redesign solution that would streamline their ordering process and improve customer experience.
The Challenge
The main challenge was to create an intuitive order form that could handle the complexity of challenge coin design while remaining user-friendly. The system needed to account for various options including size, metal, plating, edge styles, and custom artwork. Additionally, the website needed to provide accurate pricing based on the selected options.
The Solution
- I designed a responsive website that worked seamlessly on desktop and mobile devices
- I photographed challenge coin samples, edited and uploaded challenge coins to a sortable gallery
- Designed several key pages that also acted as landing pages to the site to enhance SEO
The Results
The new redesign resulted in a noticeable improvement in user experience and website performance. The order form became a key selling point, with the majority of customers using it to design their custom coins. The client reported improved operational efficiency and customer satisfaction.
Let's Collaborate
Looking for a creative partner or want to chat about your next project? I'd love to hear from you.